Résumé

Experience built across the full content lifecycle.

Content management, SEO, writing, editing, publishing and performance analysis for international iGaming audiences.

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Profile

Jacob Peter

Content Manager and SEO Content Specialist with over five years of experience creating, managing and optimizing digital content for the iGaming industry across the U.S., UK, Ireland, Canada and more.

Experienced across research, content creation, CMS publishing, on-page SEO and Google Search Console performance analysis. Proven ability to create high-quality affiliate content, improve organic search visibility and optimize existing content toward first-page rankings.

Core skills

Content ManagementContent EditingCMS PublishingSEOGoogle Search ConsoleKeyword ResearchContent OptimizationContent StrategyAffiliate Content

Professional experience

Roles & contributions

Content Manager

Complete Sports · Present

  • Manage content from creation and editing through CMS publishing and ongoing optimization.
  • Create and edit bookmaker reviews, casino reviews, bonus pages, sports news and match previews.
  • Optimize titles, metadata, URLs, internal links, image placement and other on-page elements.
  • Monitor rankings, impressions, clicks and indexing in Google Search Console.
  • Collaborate with editors and stakeholders to improve workflows, strategy and content quality.

Content Writer & Editor

BetReview247 · Present

  • Research and write match previews, sportsbook and casino reviews, betting guides and score predictions.
  • Edit other writers’ work for accuracy, consistency, editorial quality and brand alignment.
  • Upload, format, optimize and publish articles in the CMS.
  • Use Search Console data, SEO trends and editorial requirements to refresh existing content.

Freelance Content Writer

Growth Leads · Project engagement

  • Write U.S.-market content covering sweepstakes casinos, prediction markets and sports betting guides.
  • Turn content briefs into natural, well-structured articles using primary terms, secondary terms and required internal links.
  • Translate complex betting and casino features into accessible, reader-friendly language.
  • Deliver fully researched work reliably and on schedule.

Content Writer

BetBrothers · Feb 2025 – Feb 2026

  • Researched betting sites, odds, promotions, casino products and sportsbook features.
  • Delivered approximately 30,000 words weekly across reviews, guides, betting tips and blog content.
  • Created SEO-driven content while maintaining accuracy, industry compliance and responsible gambling standards.
  • Collaborated with editors and strategists to refine content and meet client objectives.

Freelance iGaming Content Writer

Multiple clients · Ongoing freelance work

  • Conduct keyword research, optimize existing pages and adapt voice to varied client needs.
  • Write casino and sports betting articles, game reviews, guides and promotional material.
  • Stay current on trends, game releases, regulatory changes and player preferences.
  • Support compliance with gambling laws, licensing requirements and responsible gambling practices.

Selected achievements

Results that shaped the next brief.

  • Achieved first-page Google rankings for multiple articles, including top-three results.
  • Generated thousands of search impressions and hundreds of organic clicks through optimization.
  • Increased organic visibility for casino affiliate content.
  • Supported engagement and affiliate conversion through useful reviews and guides.
  • Helped Startupodero connect with audiences through blogs, social content and newsletters.

Contact

Let’s talk about the work.

Available globally
jacob4peter18@gmail.com
+234 813 898 7957

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